LONDON, UK, 7 September 2010 – Webloyalty, a leading provider of incremental revenue for online businesses, today announced its partnership with figleaves.com. Webloyalty will help the online fashion retailer to increase revenue and drive repeat business, whilst providing its cost-conscious customers the opportunity to join a discounts and rewards programme, which offers savings across their internet purchases.

figleaves.com is the ultimate online destination for lingerie, men’s underwear, loungewear, swimwear, nightwear and shapewear. Established in 1998, figleaves.com has grown to receive over 1.2 million customer visits each month and delivers to over 100 countries.

Webloyalty provides solutions for online retail and travel businesses in the US, UK, France and Germany to leverage their existing online sales models to generate additional revenue. Webloyalty does this by offering valuable membership programmes such as Shopper Discounts & Rewards* to their customers.

Martin Child, Managing Director Europe, Webloyalty, said: “With the online retail sector now picking up post recession, there is no better time for online retailers like figleaves.com to ensure they have the right online revenue strategies in place. Webloyalty’s model helps retailers create a secondary revenue stream from their web pages with minimal effort required by them to implement the programme.”

Customers making purchases on figleaves.com will now have the option to join Shopper Discounts & Rewards, Webloyalty’s membership programme designed for regular online shoppers, that offers cash back and year round discounts of up to 20 percent at over 800 top online retailers and valuable protection benefits.

Julien Shirley, Head of Digital Marketing, figleaves.com, commented: “We were looking to monetise our confirmation page, but also wanted to offer our customers extra value. With Webloyalty’s programme our customers can now join a programme that offers them cash back opportunities by shopping with us, as well as ongoing discounts across a broad range of other internet purchases.”

Press Contacts – Webloyalty

Gill Hynes
Webloyalty: 020 7291 8724
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Lennard van Otterloo
MS&L: 020 7878 3210
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*About Shopper Discounts & Rewards

Webloyalty’s membership programme, Shopper Discounts & Rewards is designed for regular online shoppers. For a 30 day free trial and only £10 per month ongoing, the programme will provide members with the following benefits:

• Year round savings and discounts of up to 20% when shopping online at over 800 top online retailers. These discounts are in addition to any other online discounts that these retailers may offer from time to time
• Additional Shopper Discounts & Rewards seasonal promotional discounts, and free postage deals
• An initial £15 cash back voucher towards the next purchase at the client site the member joined through
• An ongoing monthly benefit of £10 cash back towards subsequent purchases at the same site
• Valuable shopping protection benefits, which are available for purchases made on and offline irrespective of whether the purchase is via a retailer in the Shopper Discounts & Rewards programme. (These include Best Price Guarantee, Extended Warranty, Damage Theft & Loss Protection, and Delivery Guarantees)
• A dedicated Customer Service Centre with 50 UK based representatives that support the queries of members

About Webloyalty

Webloyalty partners with over 120 online retail and travel businesses globally to help them drive incremental revenue and repeat purchases. Through its savings, discount and protection programmes, such as Shopper Discounts & Rewards, Webloyalty offers consumers who make a purchase at a partners' websites the opportunity to benefit from discounts of up to 20% at over 800 top online retailers, as well as ongoing cash back incentives for repeat purchases at the partners’ website.

Webloyalty has approximately 300 employees in 6 different locations across the US and in Europe.

For further information please visit:
www.shopperdiscountsandrewards.co.uk

About figleaves.com

www.figleaves.com is the ultimate online shopping destination for lingerie, men’s underwear, loungewear, swimwear, nightwear and shapewear, delivering to over 100 countries. Over 1.2 million customers visit the website each month and a dedicated customer service team is on hand to offer expert advice. The site also offers a free returns service.

For further information please visit: www.figleaves.com