Webloyalty announces Complete Savings, supporting online businesses and consumers
Christmas shopping a testing time for both retailers and consumers

LONDON, 13 December 2011 – Webloyalty, a leading provider of incremental revenue for online businesses, today announces the launch of Complete Savings, offering savings for consumers and a solution for online retailers to generate incremental revenue and drive repeat custom, which is timely for the busy Christmas season.

Complete Savings is an online membership programme offering a 10% discount at more than 650 websites, including many major retailers. The saving comes on top of any other discount offered and means savings with major high street names on everything from broadband to travel and from clothing to movies & music or health & beauty.

Each year, more Christmas shoppers are discovering the online channel, putting an increasing strain on online retailers. Not only do they need to compete in a cut-throat online market, the hard-won customers may not return after Christmas. Online retailers must therefore turn their attention to differentiation and driving repeat business, not just attracting new customers. Instead they should focus on adding value and extra benefits for their existing and new customers, as those retailers that try to win on price and product alone will be outsmarted.

Guy Chiswick, Managing Director of Webloyalty UK said: "Tougher times such as these are the ideal time for retailers to reduce their dependency solely on sales for generating revenue. Our model will help online businesses to reward their loyal customers whilst providing a revenue stream and repeat business to their web pages.”

At the same time, these are testing times for consumers too. More people than ever are forced to keep an eye on their budget, trying to get the best value for money in a hectic season. Webloyalty’s Complete Savings programme offers online retailers a sophisticated solution to drive repeat custom and generate incremental revenue while providing online shoppers with discounts and cash back from hundreds of online retailers. After a customer has made a purchase at a partner’s (online retailer) site they are invited to join Complete Savings to benefit from a range of offers.

In addition to discounts of 10% at over 650 websites, other key benefits of the programme include:
• An initial £15 cash back voucher towards the next purchase at the partner site the member joined through
• An ongoing monthly benefit of £10 cash back following subsequent purchases at the same site
• 20% discount on a variety of gift cards
• A unique 'Savings Key' tool which once downloaded recognises participating retailers and automatically applies the Complete Savings discount
• A 30 day free membership trial
• Dedicated, UK based, Customer Services

About Webloyalty

Webloyalty partners with over 120 online retail and travel businesses globally to help them drive incremental revenue and repeat purchases. Through its savings and discount programmes, such as Complete Savings, Webloyalty offers consumers who make a purchase at partners' websites the opportunity to benefit from discounts of 10% at hundreds of top online retailers, as well as ongoing cash back incentives for repeat purchases at the partner’s website.

Webloyalty, headquartered in the US, launched in the UK in 2007 and subsequently expanded into France, Germany, Italy and Spain. Webloyalty partners with companies such as Ryanair and Freemans to offer solutions to enhance their online revenue strategies.

For further information please visit:
www.webloyalty.co.uk

The impact of mobile on multichannel retail
The massive growth of the online channel is one of the main reasons the High Street is undergoing a radical makeover. Some products, such as CDs, DVDs and, increasingly, books are disappearing from shops altogether. Other retailers are being forced to adapt their formulas to multichannel strategies. Webloyalty, explored the effect on the High Street in-depth in its March 2011 report with Verdict titled “The impact of mobile on multichannel retail *

The full report can be downloaded from: * http://www.webloyalty.co.uk/images/stories/Webloyalty_The_Impact_of_Mobile_on_Multichannel_Retail.pdf

Press Contacts
Sarah Simmie
Webloyalty: +44 (0)20 7291 8742

Lennard van Otterloo
MSL: +44 (0)20 7878 3210
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